Greta Meyer is the CEO and co-founder of Sequel, a women’s health company focused on product innovation addressing unmet needs of women. The company’s first product, a redesign of the tampon the Sequel Spiral™ Tampon, is FDA cleared as a medical device. The product features a proprietary spiral design that is engineered to be more fluid mechanically efficient, meaning it is designed to absorb more evenly, not leak before it’s full, and be more comfortable. Greta was recently named to the 2023 Forbes 30 Under 30 List.

With a background in product development and product management, Greta is passionate about finding simple solutions to complex issues that lie at the intersection of engineering and design. She has worked in furniture engineering, AI-enabled consumer electronic devices and hardware design.

Greta studied Engineering Product Design at Stanford University, where she was awarded the highest honor in the department alongside Sequel co-founder Amanda Calabrese for their work developing a redesigned tampon. She was also a D1 lacrosse player at Stanford.

In her free time, she enjoys the outdoors via biking, hiking, camping, and enjoys creative hobbies like painting. She lives in San Francisco.